Privacy and Cookie Policy

1. Important information and who we are

This privacy policy sets out how Synergy Logistics Ltd., collects, uses and protects your personal data through use of this website, including any data you may provide when you sign up to receive e-mails, newsletters and/or other marketing from us, or purchase a product or service from us.

This website is not intended for children, and we do not knowingly collect data relating to children.

Synergy Logistics Ltd., is the controller responsible for your personal data (collectively referred to as “Synergy Logistics”, “we”, “us” or “our” in this privacy policy).

We have appointed a data protection officer (“DPO”) who is responsible for overseeing questions in relation to this privacy policy. If you have any questions about this privacy policy, including any requests to exercise your legal rights, please contact the DPO using the information set out in the contact details section, below.

 

2. The types of personal data we collect about you

Personal data refers to any information that you voluntarily submit to us and that identifies you. We may collect, use, store and transfer different kinds of personal data, including:

• Identity/Contact Data: including information about you, such as your name, e-mail address, company name, address, phone number, and other information about you or your business.
• Profile Data: includes your username and password, purchases or orders made by you, your interests, preferences, feedback and survey responses.
• Marketing and communications Data: includes your preferences in receiving marketing from us and our third parties and your communication preferences.
• Technical/Navigational Data: including information about your computer and your visits to our website, such as your internet protocol (“IP”) address, geographical location and time zone setting, browser type and version, operating system and platform, device ID,
• Usage Data: including information about how you interact with and use our website, such as referral source, length of visit and pages viewed.

We also collect, use and share aggregated data such as statistical or demographic data which is not personal data as it does not directly (or indirectly) reveal your identity. For example, we may aggregate individuals' Usage Data to calculate the percentage of users accessing a specific website feature in order to analyse general trends in how users are interacting with our website to help improve the website and our service offering.

 

3. How is your personal data collected?

We use different methods to collect data from and about you, including through:

• Your interactions with us: you may give us your personal data by filling in online forms or by corresponding with us by post, phone, email or otherwise. This includes personal data you provide when you:
  • apply for our products or services;
  • subscribe to our service or publications;
  • request marketing to be sent to you;
  • enter a competition, promotion or survey; or
  • give us feedback or contact us.
• Automated technologies, interactions and log files: when you view content provided by us, we automatically collect information about your computer hardware and software through our marketing automation software provider, “HubSpot” (you may view full details of their Privacy Policy here). This information can include your IP address, browser type, domain names, internet service provider (“ISP”), the files viewed on our site (e.g. HTML pages, graphics, etc.) operating system, clickstream data, access time and referring website addresses. This information is used by us to provide general statistics regarding the use of our website.
• Third parties or publicly available sources: from time to time, we may receive personal data about you from third party sources including partners with which we offer co-branded services or engage in joint marketing activities, and publicly available sources such as social media websites.

 

4. How we use your personal information

Legal basis

The law requires us to have a legal basis for collecting and using your personal data. We rely on one or more of the following legal bases:

• Performance of a contract with you: where we need to perform the contract that we are about to enter into or have entered into with you.
• Legitimate interests: we may use your personal data where it is necessary to conduct our business and pursue our legitimate interests, for example to prevent fraud and enable us to give you the best and most secure customer experience. We make sure we consider and balance any potential impact on you and your rights (both positive and negative) before we process your personal data for our legitimate interests. We do not use your personal data for activities where our interests are overridden by the impact on you (unless we have your consent or are otherwise required or permitted to by law).
• Legal obligation: we may use your personal data where it is necessary for compliance with a legal obligation that we are subject to. We will identify the relevant legal obligation when we rely on this legal basis.
• Consent: we rely on consent only where we have obtained your active agreement to use your personal data for a specified purpose, for example if you subscribe to an email newsletter.

Purposes for which we will use your personal data

In addition to the uses identified elsewhere in this Privacy Policy, we may use your personal data for the following purposes:

• Marketing communications: in order to send information or content to you which we think may be of interest to you by post, email, or other means and send you marketing communications relating to our business;
• Promotional use: in order to promote use of our software to you and share promotional information content with you in accordance with your communication preferences;
• Statistical purposes: including provide other companies with aggregated and anonymised statistical information about our users;
• Managing our relationship with you: including sending information to you regarding changes to our Customer Terms of Service, Privacy Policy, Cookies Policy or any other legal agreements;
• To improve our website and services: we use Technical/Navigational data, collected via our HubSpot software, to operate and improve our website and marketing processes. We may also use this data alone or in combination with other personal data to provide you with personalised information about our products and services; and
• Customer testimonials and case studies: we post customer testimonials and case studies on our website, which may contain personal data. We obtain prior written consent before posting any personal data and testimonial.

Direct marketing

You will receive marketing communications from us if you have requested information from us or purchased goods or services from us and you have not opted out of receiving the marketing.

We may also analyse your Identity, Contact, Technical, Navigational and Usage data to form a view which products, services and offers may be of interest to you so that we can then send you relevant marketing communications.

Third-party marketing

We will get your express consent before we share your personal data with any third party for their own direct marketing purposes.

Opting out of marketing

You may unsubscribe from our marketing communications by clicking on the "email preferences" link located on the bottom of our e-mails or by sending us an email at: info@snapfulfil.com.

If you opt out of receiving marketing communications, you will still receive service-related communications that are essential for administrative or customer service purposes for example relating to order confirmations for a product/service, appointment reminders, updates to our Customer Terms of Service, checking that your contact details are correct.

Cookies

We and our partners use cookies to analyse trends, administer our website, track users' movements around the website, to gather demographic information as a whole and personalise your marketing experience with us. For more information about the cookies we use and how to change your cookie preferences, please see our Cookies Policy at: https://snapfulfil.com/privacy-and-cookies.

 

5. Disclosures of your personal data

We may share your personal data where necessary with the parties set out below for the purposes set out above.

• Third-party service providers: we may pass your personal data on to third-party service providers in the course of dealing with you and for the purposes of system support or modification only. Any third parties that we may share your data with are obliged to keep your details securely and to use them only for agreed purposes. When they no longer need your data, they will dispose of the details in line with our own procedures. We will not pass any of your sensitive personal data onto a third party unless we are legally required to do otherwise.
• Third-party sub processors: Our carefully selected partners and service providers may process personal information about you on our behalf as described below:
  • Digital Marketing service providers: We personally appoint digital marketing agents to conduct marketing activity on our behalf, such activity may result in the compliant processing of personal information. Our appointed data processors include:
    • HubSpot, Inc. You can contact HubSpot and view their privacy policy here. HubSpot's Data Protection Office can be emailed at: privacy@hubspot.com.
    • NextRoll Limited. You can contact NextRoll and view their privacy policy here. Their Data Protection Officer can be emailed at: dpo@nextroll.com.

We will not pass on any personal data to any additional third parties without first obtaining your consent.

 

6. International transfers

We do not transfer your personal data outside the UK.

 

7. Data security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.

We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

 

8. Data retention

We will only retain your personal data for as long as reasonably necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements. We may retain your personal data for a longer period in the event of a complaint or if we reasonably believe there is a prospect of litigation in respect to our relationship with you.

To determine the appropriate retention period for personal data, we consider the amount, nature and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting or other requirements.

In some circumstances you can ask us to delete your data: see paragraph 9 below for further information.

If you would like further information about how long we retain your personal data, please send us an email at: info@snapfulfil.com.

 

9. Your legal rights

You have a number of rights under data protection laws in relation to your personal data, these include:

• Right of access: the right to request a copy of the information that we hold about you and to check that we are lawfully processing it (commonly known as a “subject access request”);
• Right of rectification: the right to correct data that we hold about you that is inaccurate, incomplete or incomplete (though we may need you to verify the accuracy of the new data you provide to us);
• Right to be forgotten: in certain circumstances, you have the right to ask that the data we hold about you be erased from our records;
• Right to restriction of processing: where certain conditions apply, you have a right to restrict the processing of your data;
• Right of portability: the right to have the data we hold about you, transferred to you or another organisation;
• Right to object: the right to object to certain types of processing such as direct marketing; and
• Right to judicial review: in the event that we refuse your requests under rights of access, we will provide you with a reason as to why.

To exercise any of these rights, please contact us at info@snapfulfil.com. We will respond to your request to change, correct, or in a reasonable timeframe and notify you of the action we have taken.

No fee usually required

You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we could refuse to comply with your request in these circumstances.

What we may need from you

We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.

Time limit to respond

We try to respond to all legitimate requests within one month. Occasionally it could take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.

 

10. Complaints

You have the right to make a complaint at any time to the Information Commissioner’s Office (“ICO”), the UK regulator for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO, so please contact our DPO in the first instance.

 

11. Changes to the privacy policy and your duty to inform us of changes.

We keep our privacy policy under regular review.

It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us, for example a new address or email address.

 

12. External Websites and third-party links

Our website provides links to other websites. We do not control, and are not responsible for, the content or practices of these other websites. This privacy policy does not apply to these other websites, which are subject to their own privacy and other policies.