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Hallmark Consumer Services

With 80+ clients and space at a premium, 3PL Hallmark Consumer Services needed a new WMS up and running within a month that also worked in tandem with their existing systems.

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Hallmark Consumer Services gets up and running quickly with SnapFulfil

Up to 40%

Efficiency gain on client lines

80+

Clients supported

1 Month

To get up and running

40,000 sq ft

Across three warehouse levels

Hallmark Consumer Services gets up and running quickly with SnapFulfil

The Challenge

Hallmark Consumer Services provides UK businesses with outsourced e-fulfilment, direct mail, customer service, packing and logistics support. With more than 80 clients and warehouse space at a premium, it needed a new WMS live within a month.

The system also had to work alongside Hallmark’s existing order management system without disrupting day-to-day operations.

Tight Timeline: The new WMS had to be live within one month.
Limited Space: Warehouse space was at a premium across 80+ clients.
System Integration: The WMS had to work in tandem with existing systems.

The Solution 

Hallmark chose SnapFulfil for its cloud benefits, robust architecture and configurability, without the high cost. The system runs across all three levels of Hallmark’s 40,000 sq ft site in Melton Mowbray, Leicestershire, with bespoke location formats and walk routes that include the new mezzanine floor. 

Bespoke Walk Routes: Optimize picking across three levels, including the mezzanine.
Pack Station Functionality: Streamline labelling and packing for every order.
Carrier Rate Shipping: Use Metapack integration to always pick the best-value carrier.

The Impact 

Hallmark moved seamlessly from paper-based procedures to digital automation, and staff found the new system easy to pick up. One client, a major online craft beer retailer, saw efficiency rise by up to 40% on some lines. SnapFulfil’s volumetric functionality also directs pallets to the right locations to maximize loading occupancy. 

Up to 40% efficiency gainLive within 1 monthPaper to digital automation
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SnapFulfil has delivered in every aspect.

Phil Hall

Managing Director, Hallmark Consumer Services